50% app engagement

The event app enabled conference attendees to easily learn about the conference, sessions and speakers; plan their day and rate sessions/speakers on their performance and value.

 

Silicon Valley Comes to Oxford

Silicon Valley Comes to Oxford (SVCO) is an event aimed at bridging two world-renowned entities. Taking place at the Saïd Business School, SVCO is a unique forum offering unparalleled insight on how to start, scale and run high-growth companies.

For more than a decade, more than a hundred prominent entrepreneurs, innovators and investors from Silicon Valley have contributed their knowledge and experience to the programme.

  • User Experience Design
  • Mobile Development
  • Mobile Apps

Conference app brief

The Saïd Business School approached Obergine to create an iOS and Android event app for the conference to:

  • Help attendees plan their day

  • Drive friendly competition between speakers

  • Promote the conference 

The Brief

Modern and bold user interface

The app design was based upon the Obergine’s core app framework that was customised with SVCO’s branding.

This ensured an easy-to-use and clearly branded app that was usable across both tablets and smartphones. 

Solution

Greater customer satisfaction, proven by hard numbers.

20%

app

download

50%

app

engagement

Easy conference planning

The app ensured easy conference session planning by allowing users to explore sessions by stream, time and speaker.

In addition to the session and speaker information, the app also provided detailed conference information such as maps, FAQs and registration information.

Users can explore sessions by stream, time & speaker

Friendly competition

A quality rating engine was incorporated into the app that allowed conference attendees to rate speakers and sessions they attended throughout the day.

This motivated conference attendees to rate speakers for the “best speaker” awards and drove friendly competition between speakers.

"Best speaker awards" drove friendly competition between speakers

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